About Unicorn Buyers Agents
Unicorn Buyers Agents is a boutique Sydney buyer’s agency led by Dan Sofo, representing owner-occupiers and investors across the Eastern Suburbs, Inner West, Lower North Shore and Northern Beaches. The team works exclusively for buyers — never sellers — on a transparent fixed or percentage-based fee with no kickbacks.
Services span a full Done For You search and acquisition, a Done With You coaching model, standalone auction bidding, vendor advocacy and one-on-one strategy sessions. The agency supports first home buyers, families upgrading, downsizers, returning expats and investors, guiding clients from initial brief through to settlement.
Based in Paddington and holding a 4.9-star Google rating from around 100 reviews, Unicorn Buyers Agents has purchased properties across suburbs including Paddington, Coogee, Randwick, Mosman, Redfern, Surry Hills, Rose Bay and Neutral Bay, with a strong focus on off-market and pre-auction acquisitions.
Specialties & services
Property search
Sourcing on-market and off-market properties that match your brief.
Due diligence
Independent appraisal, inspections and suburb research before you commit.
Negotiation
Negotiating the best possible price and terms on your behalf.
Auction bidding
Professional bidding so you stay calm and in budget on the day.
Investment focus: Auction bidding, Downsizers, Expat buyers, First home buyers, Investment property, Vendor advocacy
Frequently asked questions
Which areas of Sydney does Unicorn Buyers Agents cover?
The team purchases across the Eastern Suburbs, Inner West, Lower North Shore and Northern Beaches, with recent buys in suburbs such as Paddington, Coogee, Randwick, Mosman and Redfern.
What services do you offer?
Options include a full Done For You search and acquisition, a Done With You coaching model, auction bidding only, vendor advocacy and one-on-one strategy sessions with Dan Sofo.
How are your fees structured?
Clients can choose between a fixed, transparent fee or a percentage-based fee, with no kickbacks from selling agents or developers.
Do you work with expats and first home buyers?
Yes. The agency has dedicated services for expats returning to Sydney, first home buyers, families upgrading and downsizers.
Can you access off-market properties?
Yes. A significant share of Unicorn's purchases are secured off-market or pre-auction through the team's network of selling agents.